Moscow Mule In 1941, a Hollywood bar owner met with a liquor distributor on the Sunset Strip and mixed the first Moscow Mule as a marketing tool to sell more vodka—it worked. 2 oz. Vodka 1 oz. Lime Juice, Fresh Squeezed 4 oz. Ginger Beer Ice Cubes Share This Story, Choose Your Platform! FacebookTwitterLinkedInEmail Related Posts Natural Delights: Go to Market Strategy for the Largest Medjool Date Grower in N. America Quiche Come Back is Here Mint Chocolate Chip Brioche and Panettone Bread Pudding with Whisky Sauce Bloody Mary Phillips Head Cocktail